The company’s recent fan convention was conspicuously lacking in young people, but it has plans to re-enchant them
Disney superfans travelled from 36 countries and all 50 US states to take part in the company’s biennial fan conference in Anaheim, California, last weekend. The sold-out event attracted a diverse crowd of tens of thousands, with Moanas, Tianas, and Maleficents mixing with Wolverines and Darth Vaders.
But one group was not well represented: young people between the ages of 12 and 27, also known as generation Z.




